
Sides by Shipt
Brought Shipt’s holiday vision to life with a Michelin-star chef pop-up that turned stuffing into a star attraction in NYC.
Sides by Shipt was a two-day pop-up restaurant in New York City celebrating Thanksgiving’s most iconic side dish: stuffing. Hosted by Shipt at Mister Paradise in the East Village, the experience featured a free four-course tasting menu created by Michelin-starred Chef Charlie Mitchell of Clover Hill, alongside themed cocktails, playful decor, and app-driven giveaways.
Led creative development, scenic build, vendor sourcing, and on-site execution to transform the venue into a Thanksgiving-inspired dining destination
Partnered with Chef Charlie Mitchell and Shipt’s brand team to curate an innovative stuffing-focused menu that elevated the holiday classic
Managed guest experience across multiple seatings, ensuring seamless operations and strong brand engagement throughout the two-day activation
The result was a press-worthy event that elevated Shipt’s brand presence during the holiday season while offering guests a fun, memorable, and shareable dining experience.
High Level Details
Client:
Role:
Producer
Date:
October 2023
Location:
New York, NY
Press:




